Print subscriptions
Digital services
PITCH A STORY
Tuesday, July 14, 2026
  • Login
  • Indiana
    • Avon
    • Brownsburg
    • Carmel
    • Center Grove
    • Fishers
    • Franklin
    • Geist
    • Kokomo
    • Muncie
    • Noblesville
    • North Indy
    • Plainfield
    • The Lakes
    • Westfield
    • Zionsville | Boone County
  • Kentucky
    • Jeffersontown
    • Middletown
    • St. Matthews
  • Digital Magazines
  • Torch Magazine
  • Directory
  • Contact Us
    • Advertising
    • Towne Post Digital
    • Email Newsletters
    • Grand Park
    • Story Ideas
    • Subscriptions
    • Towne Post News
    • Write For Us
No Result
View All Result
Towne Post Network - Local Business Directory
Towne Post Network - Local Business Directory
No Result
View All Result
Home Kentucky

Santa’s Little Helpers, Inc. – Louisville

Tom Britt by Tom Britt
October 17, 2021
in Kentucky
0
Santa's Little Helpers
21
VIEWS
Share on FacebookShare on Twitter
Post Views: 369

Branching Out

Local Nonprofit Rolls Out Christmas Tree Swap Program

Writer / Julie Engelhardt
Photography Provided

The upcoming holiday season keeps us busy with buying gifts, prepping for company and decorating our homes. Not only do we spend hundreds on gifts for friends and loved ones, but decorations such as garlands, wreaths, stockings, ornaments and knickknacks can add up.

One of the costliest items is a Christmas tree. Many will opt for a real tree such as a Douglas or Canaan fir, or possibly a White or Scotch pine. Others decide to purchase an artificial tree. These can range in price from a modest $73 from stores like Walmart, to $580 from a seller like Birch Lane.

Although it’s great fun to have a tree in the home that you can decorate and put presents under, there are many who don’t have one.

Santa's Little Helpers

This is where Michelle T. Williams is stepping in to help. She believes that everyone should have a Christmas tree in their home.

Williams is the founder and executive director of Santa’s Little Helpers, Inc., a nonprofit organization in Louisville whose mission is to help foster children by providing pajamas, school supplies and necessary items. The organization also oversees book donations available through their Little Free Library in the Springhurst Towne Center of Louisville.

Williams is constantly seeking ways to help the community, and her newest venture is organizing a Christmas tree swap, which connects donors who no longer want their artificial tree with people who need a tree.

The idea stems from a real-life situation here in Louisville.

Santa's Little HelpersBusinessman Bryan Brown, who owns 15 Meineke Car Care Centers in the Kentuckiana region, had an artificial Christmas tree that was about eight years old, and he and his wife Carla wanted to replace it.

“My wife wanted a new tree and ours was still in fairly good shape, and she wanted to throw it away,” Brown says. “I said, ‘Wait, I bet there are people who could use a tree, so let me put this on Craigslist and see what we find out.’”

They placed the ad on a Saturday night, and when they woke up on Sunday they had seven to 10 requests for the tree.

“We had to decide who should have it,” Brown says. “We started from the first person who responded, but there were several others who didn’t have a tree as well.”

He and his wife discussed it, and they decided to reach out to the others and offer to buy them a tree.

“Out of all of them, four or five took us up on this offer,” Brown explains. “Some were reluctant. They said it sounded too good to be true. Some didn’t want to give out their address, so they asked if we could deliver it to their church. Everyone was very appreciative.”

At first Brown was going to buy trees at Walmart and deliver them, but he decided to have them them delivered through Amazon. In all, Brown spent more than $600 for the trees.   

Williams learned of Brown’s generosity through a mutual friend, and decided that the idea would fit perfectly with her organization’s mission to help others.

“There are two things I like about this idea,” Williams says. “One, there are a lot of people who can’t afford a tree, such as foster families. This is a nice way to connect with people and get them a tree. Second, it keeps the artificial trees out of the landfill. There’s nothing wrong with these trees – they’re perfectly fine trees and have all their parts and still look nice. People often just want to upgrade their trees.”

Williams created a page on the Santa’s Little Helpers, Inc. website, which has forms for people who are donating trees and those who need trees. There are certain guidelines that donors and recipients must adhere to. The first rule is that the tree must be artificial.

“We don’t want real trees that can ultimately go into a recycling bin,” Williams explains.

The second rule is that the tree must have all of its parts, and the trees must be gently used and clean.

Santa's Little Helpers“We won’t take a tree that’s missing branches or missing its stand,” Williams says. “We won’t take a tree where the needles are falling off or missing.”   

Williams accepts trees with lights that aren’t working, since strings of lights can always be purchased to drape around a tree. It’s also fine to donate trees that have artificial snow, or flocking.

The third rule is that trees must be delivered in a box or container. Santa’s Little Helpers, Inc. will issue each donor a number to place on the container, ensuring that the correct pieces are received by the right recipient.

Williams and her board members oversee all forms received by the donors and those seeking donations.

“We will communicate with each party and facilitate everything needed to ensure the swap is successful,”  she says.

Finally, the recipient may only receive one tree per calendar year.

Williams is aware that the need for trees may be larger than the number available.

“The other part of this program is that we will have a Christmas tree fund on our website,” she says. “We cannot guarantee that everyone who fills out a request for a tree will receive one. It’s all based on how many trees we receive. We hope to fund a couple of trees. Again, even if we get funding we can’t guarantee that we can give everybody who fills out a form a tree.”

Artificial Christmas trees were popularized by the Addis Brush Company, which actually made toilet bowl brushes. The trees were actually manufactured using the same equipment as the company’s toilet brushes.

Artificial trees are generally made of polyvinyl chloride, which is not recyclable. If you can’t recycle an artificial Christmas tree, then do what you can to repurpose it. Get your money’s worth by taking the branches and using them to make a garland or wreath. Crafters can take the branches, cut them down, and make a miniature tree.

Anyone can go to the Santa’s Little Helpers, Inc. site to fill out a form, but for practical purposes, the program is primarily for those who live in the Louisville and southern Indiana region. Williams also stresses that donors and recipients will need to have their own transportation to either deliver or pick up trees.

If you want to donate your tree but don’t have a program like the one through Santa’s Little Helpers, Inc., check with your local Goodwill or Salvation Army to see if they can take the tree to resell. Also, look for schools, churches, a senior group home, or other organizations that may need a tree.

If you or someone you know would like to participate in the Christmas tree swap, visit santaslittlehelpersinc.com/christmas-tree-swap.

If you want to get a head start on your Christmas shopping, Santa’s Little Helpers, Inc. will be holding its first Holiday Market on Saturday, November 13 from 9 a.m. to 3 p.m. at John Knox Presbyterian Church, for its annual pajama fundraiser. There will be vendors selling gifts, live music, food trucks, crafts for kids, a library bookmobile, and a special visit from Santa and Mrs. Claus. The church is located at 9104 Westport Road in Louisville.

Santa's Little Helpers

  

Tags: nonprofit
Previous Post

Dreams With Wings – Louisville

Next Post

Fond Remembrance

Other Local Posts

A vintage black-and-white photograph shows a packed crowd dressed in early 20th-century attire walking along a boardwalk and bridge at an amusement park. In the center, a long water lagoon features a flat-bottomed boat skipping across the surface after sliding down a massive "Shoot the Chutes" water ramp visible in the background. Ornate, white Beaux-Arts-style buildings with arches, towers, and flags line the waterfront under a clear sky
Kentucky

Historic Amusement Parks Once Defined Summer Fun In Louisville

June 25, 2026
A night photograph captured from a low angle shows a large crowd gathered on a grassy field watching a vibrant fireworks display burst over a large steel bridge. The bridge is illuminated with red lights on the right section, while a neighboring bridge to the left is lit with blue. An outdoor stage with an American flag graphic stands on the left side of the field, and bright event tents line the background under a dark, partly cloudy night sky.
Kentucky

Louisville Celebrates Nation’s 250th Anniversary

June 25, 2026
A detailed miniature diorama of a historical town called Middletown is displayed on a long wooden table inside a museum. The scale model features tiny, colorful houses, barns, and trees arranged along a modeled road. The display is positioned next to a brick fireplace mantle, with informational signs, a museum display case, and a polished wood floor extending into the background.
Middletown

Middletown Museum Keeps America’s Revolutionary Story Alive

June 25, 2026
A black granite monument consists of four large vertical panels split into two sections, with a central cutout silhouette of a saluting soldier. The panels are etched with detailed black-and-white scenes and titles at the bottom: "HOMELAND" shows a community parade; "FAMILY" displays silhouettes of a family holding hands before an American flag; "PATRIOT" depicts the iconic Iwo Jima flag-raising; and "SACRIFICE" portrays a military cemetery and a grieving figure. A descriptive plaque sits on the concrete walkway in front of the base.
Jeffersontown

Jeffersontown Museum Salutes Local Veterans & Their Sacrifice

June 25, 2026
A wide, eye-level outdoor photograph captures a large, natural sandstone arch bridge formation in a dense forest. The massive rock structure forms a wide overhead clearance, with a sandy dirt path winding directly underneath it. Sunlight filters down through a thick canopy of vibrant green deciduous and evergreen trees, illuminating patches of the weathered rock surfaces and the dirt trail below.
Kentucky

Eight Nearby Getaways Worth The Drive

June 25, 2026
A photograph shows a group of people clapping around a newly unveiled, historical document displayed on an easel. The setting appears to be a library or formal room lined with wooden bookshelves. Two men stand flanking the document under a black drapery frame, while onlookers take photos with their smartphones.
Kentucky

Louisville Museum Brings America’s Founding Era To Life

June 25, 2026
A man stands with his back to the camera, gesturing with raised hands toward a large, diverse group of children and adults gathered on the steps of a covered building porch. The children, many wearing matching blue and white school uniforms or colorful clothing, are seated and standing together. A woman in a yellow dress looks on from the right, and other onlookers stand around the dirt yard under an overcast sky.
St. Matthews

Local Nonprofit Impacts Children Around The World

June 25, 2026
A group of six professionally dressed adults—five women and one man—pose together outdoors in front of a thick, textured tree trunk. They stand close together smiling, with tall evergreen trees and leafy green bushes creating a natural background.
Kentucky

Local Organization Helps Families Overcome Adoption Costs

May 21, 2026
Next Post
Memorial at Waggener

Fond Remembrance

Women’s Legacy Memorial

Monumental Achievement

Local Heritage

Local Heritage

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

A full-length, wide outdoor portrait of a smiling young person standing on the wide stone plaza directly in front of the United States Capitol building in Washington, D.C. The individual wears a vibrant red long-sleeved button-up shirt, blue jeans, and brown leather dress shoes while giving a thumbs-up gesture. In the background, the grand neoclassical Capitol architecture stands prominently beneath a bright blue sky dotted with scattered white clouds. Two ornate, historical stone lampposts flank the midground, where various tourists, pedestrians, and parked bicycles are visible walking around the plaza.
Center Grove

Local Young Patriot’s Adventure to the Nation’s Capital

by Provided
July 1, 2026
0

Since the 1870s, the White House Easter Egg Roll has been a longstanding U.S. tradition held annually on Easter Monday...

A large show choir performs on a multi-tiered stage, with dozens of singers dressed in oversized, plush hooded robes in a variety of solid colors including red, purple, light blue, teal, gray, and black. The performers stand barefoot with their arms outstretched in a dramatic, expressive pose. Three video monitors hanging in the background display stylized images of white clouds against a blue sky, while theater spotlights illuminate the stage.

Avon Accents Continue Their Award-Winning Tradition

July 1, 2026
Bound Together Book Club

July’s Bound Together Book Club: James

July 1, 2026
A large group of teenage male basketball players poses in a gymnasium with their coach. The coach stands front and center in a white and red athletic shirt and dark pants, holding a basketball. The players stand closely behind and around him on the polished wooden basketball court, wearing various athletic shirts, including Plainfield basketball gear. An American flag hangs on the brick wall in the background between two basketball hoops, next to sports banners and a scoreboard.

Plainfield Native Gavin Groninger Named Quakers Head Basketball Coach

July 1, 2026
A wide, high-angle shot capturing two military Black Hawk helicopters flying low over the front stretch of the Indianapolis Motor Speedway. In the background, the iconic multi-story Pagoda control tower stands prominently with the "TAG Heuer" clock visible. Massive, packed grandstands filled with thousands of spectators line the track under a cloudy sky. A vertical scoreboard banner reads "110TH INDIANAPOLIS 500". On the track below, race cars and safety vehicles are lined up or moving along pit lane during pre-race ceremonies.

Indy 500 Flyover

July 1, 2026
Nine people smile cheerfully while posing together on a red carpet at an indoor evening event. They stand before a large black step-and-repeat backdrop decorated with gold lettering that reads "Glitter & Gratitude GALA" and white logos for "Modern Woodmen Fraternal Financial". The attendees are dressed in a mix of colorful, patterned, and sequined outfits, with one individual wearing a bright blonde wig, retro glasses, and a shimmering black button-down shirt. Several people in the middle hold a large, round prop styled to look like a purple vinyl record, covered in signatures with a central label that reads "A Night of Soul and Service – Gala 2026."

Glitter & Gratitude Gala Celebrates the Heart of Johnson County’s Nonprofit Community

July 1, 2026
Towne Post Network - Local Business Directory

We are a family-owned franchise system based out of Fishers, Indiana. For over 20 years, we've been publishing monthly community magazines in Indiana and Kentucky.

  • Central Indiana
    • Avon Magazine
    • Brownsburg Magazine
    • Boone County Magazine
    • Carmel Magazine
    • Center Grove Magazine
    • Fishers Magazine
    • Franklin Magazine
    • Geist Magazine
    • Noblesville Magazine
    • North Indy Magazine
    • Plainfield Magazine
    • Westfield Magazine
  • Northern Indiana
    • Kokomo
    • Muncie
    • The Lakes
  • Greater Louisville
    • Jeffersontown
    • Middletown
    • St. Matthews
  • Contact Us
    • Digital Marketing
    • Franchise Info
    • Request Media Kit
    • Townies Top Local Award
  • Contact Us
  • Terms of Service
  • Privacy Policy
  • Code of Ethics

© 2026 Towne Post Network - franchises available in Indiana, Kentucky, Illinois, Michigan and Ohio.

No Result
View All Result
  • Indiana
    • Avon Magazine
    • Zionsville | Boone County, Indiana
    • Brownsburg Magazine
    • Carmel, Indiana
    • Center Grove Magazine
    • Fishers Indiana
    • Franklin Magazine
    • Geist Magazine
    • Kokomo
    • Muncie
    • Noblesville Magazine
    • North Indy
    • Plainfield Magazine
    • The Lakes Magazine
    • Westfield Magazine
  • Kentucky
    • Jeffersontown
    • Middletown
    • St. Matthews
  • Torch Magazine
  • Contact Us
    • Advertising
    • Story Ideas
    • Subscriptions
  • Digital Magazines

© 2026 Towne Post Network - franchises available in Indiana, Kentucky, Illinois, Michigan and Ohio.

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In

Send me your media kit!