Sponsored by Modern Day Window & Door
After decades of combined experience in residential window and door replacement, business partners Scott Dorrell, Andy Brown and Jon Golm identified a gap in the market and, in spring 2024, launched Modern Day Window & Door to address it.
“The birth of the company was born of the frustrations we had when not having the right options for customers. In my previous experience of working for the Indy market’s biggest window companies, I only had one product line of windows to offer customers. I couldn’t help the customer choose the right windows for their home. I could only convince them to buy the line we had available,” Dorrell said.
Not so at Modern Day Window & Door.
They carry all the product lines offered by Andersen, Marvin and Pella. Whether budget is the customer’s primary concern, the historic integrity of the home, color options or interior wood species, in one visit, Dorrell said, he can provide a quote that checks all of the customer’s boxes.
“We can truly act as a consultant; find out what you need and if you don’t like the first option, we can show you a different option. It gives customers peace of mind. You get to choose, and you’re not being sold. I present all the options, and you choose whatever is best for you,” Dorrell said.
In addition to options, the replacement window company also offers installation expertise and project management efficiencies—two important yet often overlooked factors that affect customer experience.
Brown, for instance, has been installing Andersen windows for more than 20 years and has personally installed more than 15,000 window and door units. He knows what a quality job looks like and what it takes to provide a five-star customer experience.
The design team has created multiple project builds for more than 4,000 residential window and door projects.
“When we come into your home, you’re getting experts in design. Collectively, we’ve designed multiples of thousands of projects. We know what works and what doesn’t, and that knowledge is only magnified when it is coupled with Modern Day Window & Door’s access to top-tier product lines,” Dorrell said.
He built a customer relationship management system specifically for replacement windows and doors. The software is designed to keep everyone, including the customers, on the same page.
The custom-built CRM lays out a defined timeline from initial project to completion.
“The system allows us to see what stage the customer is in at any given time. It creates tasks for the team and communicates with the customer,” Dorrell said. “It was created so no one drops the ball and, as a benefit to the customer, it allows us as a company to remain lean and profitable while offering prices that are lower than the competition.”
The owners are proud of their locally owned, full-service replacement window company, and taking a quick look at their many five-star reviews, customers agree.
“We couldn’t have had a better overall experience. Through consultation with their sales team to the entire installation process… Couldn’t recommend more highly,” said William B.
Others name the design work, expertise and ability to work within a customer’s budget as top assets in the company.
However, to create the experience they want for each customer, they’re taking it slow.
“I won’t oversell. We keep a close eye on production capacity and plan accordingly. We are focused on customer reviews before anything else,” Dorrell said.
This year, the Carmel-based company will sponsor CarmelFest, the city’s annual Fourth of July celebration organized by the Rotary Club of Carmel.
On July 3 and 4, residents and visitors can gather for live music, a parade at 10:30 a.m. on the Fourth, carnival rides, a kids’ activity zone and, of course, spectacular fireworks at 9:45 p.m.
Visitors can stop by to meet the owners of Modern Day at the booth they will host at CarmelFest.
It’s important for Dorrell and the rest of the Modern Day Window & Door team to be a part of their community and support the activities there.
Dorrell said he loves driving down the road, knowing he has put windows in many of the homes along the street.
“I’m improving homes, making them more valuable and only putting good products in there and doing good designs,” Dorrell said. “I like the feeling of being a part of the community. We grew up here, we live here, we have a warehouse here and we’re in Carmel every day. If you’re going to operate in a community, you should be a part of it.”
This summer, Modern Day Window & Door will offer a summer special. All orders placed during the summer months will receive 35% off all products: entry doors, patio doors and windows.
Visit moderndaywindow.com to see the many options available at Modern Day Window & Door.
