New Geist Boutique has Patriotic Flair

Abby Adams owner Autumn Letendre named her new Geist boutique after Abigail Adams, wife of our nation’s second President, John Adams, and mother of sixth President, John Quincy Adams.

A new Geist boutique called Abby Adams has opened its doors at the Fall Creek Shoppes at Brooks School and Fall Creek Rd. The boutique is named after Abigail Adams – wife of our nation’s second President, John Adams, and mother of sixth President, John Quincy Adams.

Along with a dose of patriotism, the shop is full of American-made products and works by local artists. The patriotism comes from owner, Autumn Letendre, who knows the military life very well. The Geist resident and her only son lost their husband and father in military operations in Iraq in 2006.

Since then, Letendre has worked to help military families everywhere, and had always dreamed of opening her own store. “I always thought about it,” said Autumn, who plans to spend more time at home this fall. “I always admired Abigail Adams and thought it would be a perfect name for a boutique!”

Abigail Adams is a well-documented first lady who was involved in the politics of her day, especially women’s rights. She’s known for reminding her husband to, “Remember the ladies” –which now is the name of the boutique’s ladies’ night every third Wednesday each month.

Abby Adams occupies the space that was once “Décor Aid”, one of several boutiques that have closed in this strip mall including the bag lady boutique and Yaprak’s. However, Autumn said she’s not really concerned about her boutique’s business. “We just have a very different product. There’s such a variety of items for men, women and babies – all at reasonable prices,” she noted.

Autumn said her family and friends are supportive of her new venture, and she hopes shoppers will come check it out. In the meantime, we know of one woman – Abby Adams – who would be very proud of the new boutique in Geist!

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