Celebrating 20 Years of Tourism Excellence

Nestled in the heart of Indiana, Boone County is a hidden gem waiting to be explored. And at the forefront of showcasing theDiscover Boone County county’s wonders is Discover Boone County, an organization with a rich history and a promising future. Formerly known as the Boone County Convention and Visitors Bureau, Discover Boone County is celebrating its 20th year as an organization on February 3rd, 2024. This milestone marks a significant turning point as the organization evolves into a force with a larger presence both within and beyond the community.

A Transformation in Name and Purpose

Founded two decades ago, the organization started as the Boone County Convention and Visitors Bureau, primarily focused on promoting tourism within the county. Over the years, it has played a crucial role in highlighting Boone County’s attractions, events, and hospitality to visitors. However, as times change, so do organizations, and Discover Boone County is no exception.

In 2024, the organization decided to rebrand itself as “Discover Boone County.” This transformation reflects a broader vision – one that encompasses not only promoting tourism within the county but also actively engaging in activities that bring economic growth, cultural enrichment, and a sense of community pride. The new name mirrors the organization’s evolving role as a dynamic catalyst for Boone County’s prosperity.

A Remarkable 20-Year Journey

Celebrating its 20th anniversary on February 3rd, Discover Boone County can look back at its remarkable journey. Over the past two decades, the organization has consistently strived to showcase the county’s vibrant culture, scenic beauty, and warm hospitality to visitors from far and wide. It has been a bridge connecting the local community with tourists, enabling both to benefit from the county’s unique offerings.

Expanding Horizons: The Pioneer Printing Building

As Discover Boone County continues to evolve, one of its most exciting developments is the acquisition of the former Pioneer Printing building in Lebanon. This strategic move signifies the organization’s commitment to enhancing its presence within the community and expanding its capabilities. Once renovated, this building will become the new headquarters for Discover Boone County.

The Pioneer Printing building is more than just bricks and mortar; it represents the organization’s dedication to growth and progress. It will serve as a hub for creativity, collaboration, and innovation, where ideas are cultivated, and dreams are turned into reality. This new space will enable Discover Boone County to serve the community more effectively and efficiently.

Becoming a Tourism Powerhouse

Discover Boone County’s mission extends beyond mere promotion. It aspires to be the driving force behind the county’s tourism industry, bringing in visitors not only from locations 50+ miles away. The organization’s dynamic marketing and promotion strategies are geared towards showcasing Boone County as a must-visit destination.

With its rich cultural heritage, picturesque landscapes, and a wide array of attractions, Boone County has the potential to become a tourism powerhouse. Discover Boone County aims to tap into this potential and position the county as a top choice for travelers seeking memorable experiences.

A Bright Future Beckons

As Discover Boone County embarks on its 20th year, it does so with a clear vision of a future where Boone County shines brightly on the tourism map. The organization’s evolution into a versatile entity with a broader community presence and the acquisition of the Pioneer Printing building are just the beginning of an exciting journey. Discover Boone County is poised to make the county a destination of choice, benefitting both residents and visitors alike. With passion, dedication, and a commitment to excellence, the organization looks forward to many more years of promoting and enriching Boone County’s cultural and economic landscape.

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