When you walk into The Burger Poet in Franklin, you’re not just stepping into a place that serves delicious, freshly made burgers; you’re entering a labor of love.
Brandon and Linda San Agustin started their food truck business in August 2023 with the support of their family. This is a family business in every sense of the word, with everyone from the youngest to the oldest involved in making it a success.
Since opening their food truck, and then their brick-and-mortar restaurant in November 2024 on North Morton Street in Franklin, The Burger Poet has not only captured the taste buds of the Franklin community, but also their hearts.
The driving force behind The Burger Poet is a family’s desire to work together and share something meaningful. “Our entire family has been involved in running The Burger Poet – design, creative development, food ideas, cooking, taste testing, the list goes on,” says Brandon San Agustin. It’s this deep-rooted connection to the work that has helped shape both their food and their mission, which is creating a place where their kids can be involved in something to be proud of, all while serving the community they love.
But what sets The Burger Poet apart from other local eateries? “I don’t want to say that we are so much different than other restaurants in Franklin,” San Agustin says. “We do our best to provide great customer service and delicious food to share with others. We are happy just to be able to serve alongside them.”
It’s clear that their focus isn’t on competition, but rather on collaboration and contribution to the community – something that resonates deeply with the locals.
As for the menu, The Burger Poet has won over a loyal following and is constantly welcoming new visitors, thanks in part to their crowd-pleasing smash burger. Described as the original smash burger by the team, it’s a stack of juicy beef topped with cheese, pickles, house sauce and grilled onions. “This style of burger was the only burger we offered when we started the food truck, and it became a crowd pleaser,” San Agustin says. “It’s still the fan favorite.”
But beyond the food, it’s the people who have helped shape The Burger Poet’s success. When recalling who has made the biggest impact on The Burger Poet, The San Agustins say it’s the customers, without hesitation.
“We have received so much support, encouragement and feedback from our customers, from the beginning of running our food truck to opening our restaurant,” San Agustin says. “It is only possible with them. We’ve been coming to the Franklin area since we started our food truck and have enjoyed getting to know so many wonderful people.”
It’s this sense of community that has become a key part of the restaurant’s identity.
The Burger Poet prioritizes fresh, high-quality ingredients, and everything is made to order. They’re also planning to launch online ordering soon, so it will be even easier to grab a burger on the go.
The Burger Poet is located at 175 North Morton Street in Franklin.
