Writer / Matt Keating
Photographer / Kari Lipscomb
Rob Kintz, co-owner of The II Amendment store in Kendallville, says he and his business partner, Jack Hubbell, strive to offer their customers a wide array of sporting goods and other items.
He says their growing number of loyal customers are pleased with the large selection of merchandise.
The business began as something else entirely.
“We started as just a fireworks store last year in a nearby location, and grew to where we are today,” Kintz says.
With more than a decade of experience in the fireworks industry, Hubbell and Kintz started their first retail fireworks store in May of 2021.
“Jack Hubbell had owned and operated The Amendment in Butler, Indiana, prior to 2021,” Kintz says. “The business sold firearms, and hunting and fishing supplies, as well as fireworks.”
Hubbell and Kintz decided to keep expanding the business.
“On April 2, 2022, The II Amendment store was born as a full sporting-goods store,” Kintz says.
Kintz notes that the staff works very hard to make sure every customer is pleased with their purchase, and every question is answered about their merchandise.
“We are a sporting-goods store that prides itself on customer experience,” Kintz says. “We strive to carry as many products as we can, and offer high-quality service to assist our clientele as much as possible.”
Kintz adds that a lot of work is also being done to expand the store’s website, to enhance their customers’ shopping experience.
“Our website is ever-expanding, as we are pushing to acquire options for our customers from the comfort of their own home,” Kintz says. “We carry firearms of all types and ages, as well as ammunition in almost every caliber. We also have hunting and fishing supplies for all seasons, and archery, disc-golf supplies, and fireworks year-round. We are also bringing in airsoft, which will include an indoor shooting range.”
Kintz stresses that many brands are sold at the store.
“We carry all of the top brands, as well as new brands coming out,” Kintz says. “From Smith & Wesson, Winchester and Ruger, to Canik, Kimber and Springfield, we have you covered.”
The business also offers a lot of ammunition.
“We have all types and variations of ammo in stock or online,” Kintz says. “We carry target rounds, hollow points and hunting rounds.”
Kintz says he and Hubbell have plans to grow the business.
“Jack and I are both family-driven individuals who work full-time careers along with managing the storefront,” Kintz says. “We look forward to expanding throughout northern Indiana in the coming years, in both physical locations as well as inventory.”
Kintz says he and Hubbell are thrilled about recently acquiring DTO Optics.
“Much like The II Amendment, the company’s owners also believed that providing a great product at a great price, with excellent customer service, was key,” Kintz says. “We are running a massive sale on all currently in-stock binoculars and monoculars, up to 50% off. Stop in and take a look at the high-end quality, clarity, and probably best of all, the price.”
Customers can currently buy these products at the store or online at dtooptics.com, while supplies last.
“We ask customers to please be patient with us as these items and many more from the DTO line begin to filter into The II Amendment store website,” Kintz says.
Kintz can’t say enough positive things about his customers.
“We want to thank all of our customers for supporting local businesses such as ours,” he says. “We love God, our country and our land, here in the Midwest especially, in that order.”
To find out more about The II Amendment, located at 832 North Lima Road in Kendallville, call 260-544-1045, or check out www.the2ndamendmentstore.com.