Sweet Ride 

GT Carts Is Driven by Customer Satisfaction

Writer / Matt Keating

Photographer / Daren Short 

Matt Gritten, co-owner of GT Carts in Cicero, says the employees at the high-quality golf cart business go out of their way to make sure customers like their carts. 

“There are many factors that we feel set us apart from our competitors,” says Gritten, who co-owns GT Carts with his brother Ben. “The main thing is customer care. Our business philosophy is very simple. Take care of people and they will take care of you. We feel that if we do the right thing and tell the truth to our customers, the rest will take care of itself.” 

GT Carts, which also has a location in Monticello, has earned a solid reputation for selling top-notch custom and recreational golf carts.

“Another advantage we have is selection,” Gritten says. “No one wants to wait to get what they want if they don’t have to. Our selection of in-stock carts, parts and accessories sets us apart from nearly all of our competitors in the Midwest. To keep build times to a minimum and provide the widest selection possible, we stock hundreds of new and used carts, and a huge inventory of parts and accessories. This is especially important in this time of production constraints and extended wait times on nearly everything.” 

GT Carts also uses quality parts, mostly from the original equipment manufacturer. 

“We have access directly to E-Z-GO’s internal mechanical technicians, and years of diagnostic experience,” Gritten says. “We take a lot of pride in our work and helping customers with all their needs, big or small.” 

The company’s carts are built for many purposes. 

“We build carts for several uses and applications – leisure, police, utility, property management, hunting, beverage and food, campgrounds, and themed carts, to name a few,” Gritten says. “Most carts we build are customized to some extent. Whether a customer is buying a new or used cart, they will usually have us customize the cart in some way. Oftentimes what we have on the showroom floor will be used as a starting point for how they want their cart built. The options and accessories available for golf carts are myriad. Our job is just to help the customer figure out what they want and build it for them.”

Gritten adds that GT Carts has an excellent staff of mechanics, painters, assemblers and attendants.

“We are as proud as we can be of the people who make up GT Carts,” he says. “Aside from being good at what they do for us, they are good people. We are very fortunate to have people who are extremely hard working, dedicated, and who have proven themselves loyal to our company and to our customers. In a time when businesses everywhere are screaming for help, we have retained our people and even added a few more good ones. That says a lot about our employees. Hopefully it says a little bit about our company too.”

Gritten notes that some people use golf carts to regain their freedom and independence.

“We have built many carts for people who are elderly or disabled, and aren’t able to operate a car but can operate a golf cart legally,” he says.  

Golf cart street legality in Indiana is determined by town ordinances.

“The owners’ golf carts allow them to get out and do their own shopping, visit friends, and make their way to the park or their favorite fishing hole,” Gritten says. “In these instances, golf carts can give back independence to those who have lost a measure of it. They can also provide more independence to those who otherwise would never gain the freedom they desire.”

GT Carts also offers tips on their website for keeping carts going. 

“One of the goals for our website, aside from listing what we have for sale, is to provide useful information,” Gritten says. “Truthfully, we have a lot of work to do in that department. In fact, one of our goals for this year is to better develop the content of our website, and to do a better job of keeping it up to date. Currently, the vast majority of the carts we build never make it to the internet.” 

GT Carts has also won some awards.

“GT Carts was awarded E-Z-GO’s 2020 Midwest dealership of the year,” Gritten says. “E-Z-GO hasn’t given out the awards for 2021 yet. We are hoping for a repeat performance. We finished 2021 as the largest E-Z-GO dealership in the Midwest, and fourth in the United States in new-cart sales.”

For more information on GT Carts, call 317-606-8679 or visit gtcarts.com.