Diamond Steel Roofing
A roof does its work quietly. It shields a family from pounding rain, biting wind, summer heat and heavy snow. Most often, a roof goes relatively unnoticed until something goes wrong.
Jake Frey believes that taking a more proactive approach when it comes to roofing is a very wise choice. He wants homeowners to know that thinking ahead, choosing wisely and understanding what a steel roof can provide can fulfill exactly what his company promises: peace of mind.
Based in Bourbon and serving communities across northern Indiana, including Plymouth, Culver, Warsaw, Mishawaka, Granger, South Bend, La Porte, Nappanee and Wakarusa, Diamond Steel Roofing specializes in metal roofing for new homes, re-roof projects and metal roof replacement. The company is local and family-owned, offers free estimates, and focuses on a very durable, attractive and environmentally friendly product that gives homeowners stronger long-term value than traditional asphalt shingles. The name Diamond Steel Roofing reflects that commitment to quality, with “diamond” symbolizing strength and long-term value.
Frey’s background has been rooted in construction for decades. His experience began in the post-frame building world and steadily grew into metal roofing. He says he had already installed metal roofs some 20 to 25 years ago and later worked in sales connected to the industry. Over time, one thing became clear to him: there was a real need for contractors who truly specialized in metal roofing and who gave homeowners an accountable and pleasing overall experience.
“In 2020, we kind of put our heads together,” Frey says of launching the business with his son and co-owner, Derek Frey. “I had a lot of contacts because of my experience in the post-frame building industry and just the building industry in general. We basically threw some tools in the back of a truck and I called some people, and that was the beginning.”
That father-and-son beginning has grown steadily into a small team that currently includes three additional employees, with plans to expand the team as the company continues to grow. Frey says the company has been growing by about 20% each year. He also notes that the size and value of their projects have increased, with more high-end homes and more complex roofing work becoming part of the business.
Diamond Steel Roofing’s team has more than 40 years of combined experience, and that depth of knowledge shows up not only in installation, but in the way the company approaches customers.
For Frey, one of the clearest ways his company stands apart is its focus.
“We specifically specialize in metal roofing,” he says. “Our experts have studied the process intensely and figured it out fully.”
He believes homeowners deserve a positive, professional experience, especially when they are paying more for a premium roof.
“Our goal at Diamond Steel Roofing is to provide a premium experience to go along with that,” he says. “Communicate clearly, keep a clean job site, just some of the basics.”
That emphasis on cleanliness and professionalism is reflected in customer feedback as well. Brenda C. shared that Jake was “very easy to work with” and that his crew did a nice job and cleaned up well after the installation, noting that the finished metal roof made her home look much nicer. Daniel D. also praised the company as “very friendly and professional,” adding that the team even stopped back by a couple of months after installation to make sure everything was still in good condition.
Frey says that same standard is understood by every member of his team. Each crew member approaches the work with the expectation that every time they are on a job site, it will be left clean and organized.
A clean job site may not sound flashy, but Frey says it matters. He wants crews to respect landscaping, keep materials organized and remember that they are working on someone’s home, not just another job.
The company’s concentration on metal roofing is practical. Frey believes the product simply offers more in the long run. Longevity i
s the biggest reason. A properly installed metal roof can last for decades — often 50 years or more — while the average asphalt shingle roof lasts around 17 years.
Frey is quick to point out that proper installation is everything. Even a premium material must be installed correctly to perform as intended.
“If you buy a premium product, but it’s installed improperly, it can function on the level of a pile of junk,” he says.
Durability is a major selling point in Indiana. Frey says a metal roof typically carries a 140 mile-per-hour wind rating and a Class 4 hail rating, which is the highest level available. He also notes that metal does not hold moisture, rot or crack in the way other materials can over time. That matters in a region where weather can shift from ice and snow to storms and summer heat in a hurry.
The environmental impact is another important advantage. Traditional asphalt shingles contribute millions of tons of waste to landfills each year, often needing to be replaced multiple times over the life of a home.
Metal roofing, by contrast, is frequently made from recycled materials and is fully recyclable at the end of its lifespan. Because it lasts significantly longer, it helps reduce the cycle of tear-offs and disposal, making it a more sustainable choice for homeowners who are thinking long term.
The company also emphasizes how metal roofing is energy efficient. By reflecting solar heat rather than absorbing it, metal roofs can help regulate indoor temperatures and reduce energy usage during warmer months.
Then there is appearance. Some homeowners still picture a shiny old barn roof when they hear the words “metal roofing,” but Frey says today’s options are far more refined. Diamond Steel Roofing offers a range of colors, and Frey says a metal roof can add class and prestige to a home. Sometimes it becomes the entire roof. Sometimes it serves as an accent on a porch, dormer or addition, giving a home a crisp architectural lift.
Cost, of course, is part of the conversation. Metal roofing is typically more expensive up front than asphalt shingles. Frey does not sidestep that. Instead, he explains the long view.
“If you really do the math and figure it out, at the end of it, it is always less per year than an asphalt roof,” he says.
That kind of straightforward approach is central to the Diamond Steel Roofing philosophy. Frey says he is not interested in high-pressure tactics. He wants homeowners to understand the options and make the best decision for their own situation. In fact, he says there are times he will tell a customer that a metal roof may not make sense, especially if they plan to move in just a few years.
“We want what’s best for you,” Frey says. “If that means a customer doesn’t spend the extra money on a metal roof, that’s fine. We want what’s in the best interest of the customer.”
That honesty feels refreshing in any industry, but especially in one where homeowners can feel vulnerable. Frey says one of the biggest issues homeowners face today is hiring the wrong contractor. A poor installation can create serious problems, no matter what roofing material is used.
Diamond Steel Roofing is built around delivering a dependable, high-quality experience from start to finish. The company installs roofing year-round when weather allows, uses written proposals, provides free evaluations and estimates, and typically works to begin projects within six to 10 weeks after signing.
Looking ahead, Frey hopes to continue growing the company, increasing the scope and number of projects, adding people and helping more homeowners understand the value of metal roofing.
He sees the product as more than a trend. He sees it as a smart answer to long-term problems, from durability and energy use to landfill waste.
For homeowners in the Lakes West area, that may be the real appeal. A metal roof is not just about covering a house. It is about covering it well, covering it beautifully and covering it for the long haul.
And like the best roofs, it does its work quietly — standing strong through every season, protecting what matters most and offering the kind of peace of mind that lasts for decades.
Diamond Steel Roofing, LLC is located at 740 12B Rd in Bourbon, IN. You can give them a call at 574-930-0058 or email jake@diamondsteelroofing.net. For more information, visit them online at diamondsteelroofing.net.
