The Wedding Studio Helps to Make Dreams Come True
Photographer / Sarah Browning
There are many factors that go into choosing a wedding dress. Most of it is a feeling – the feeling a woman gets when she is in the gown, and she can see that it represents the beginning of the rest of her life, marrying the person she loves the most, living out her dream wedding day and beginning a whole new chapter of her life.
Adrienne Love and her team at The Wedding Studio (TWS) take picking out a wedding dress to a whole new level.
The Wedding Studio is a bridal boutique that focuses on the memory-making experience. Located in Carmel, Greenwood and Louisville, The Wedding Studio provides a very intimate experience for the bride.
“We get to be a part of this very special and very intimate moment of a girl’s life,” Love says. “We try to make it as unique, one of a kind, and memorable as possible.”
The goal is inclusion. Love and her team ensure that every single bride who walks through their doors feels like they belong there.
“We are making a change in how people should be treated, and how they should be loved in any space that they walk into,” Love says.
Every single member of Love’s team is trained and experienced in guiding the bride through the process of finding the perfect dress. What sets TWS apart? The team prequalifies brides before they even step into the studio. Extensive questions are asked regarding budget, venue, sizing, setting up a Pinterest board and more, to give the bridal team amazing options that brides love before they arrive for their first appointment. This creates a fulfilling 90-minute session full of dresses that match exactly what the bride is looking for.
VIP options are available for an even more immersive experience. TWS has a beautiful speakeasy room for brides and their closest family members and friends, to spend a couple of hours drinking champagne, snacking and picking out the perfect dress.
“It gives the bride a little more confidence when she gets there,” Love says. “The sales associate is educated on everything we have in the store, and she now has all the bride’s information so she is ready to find the perfect dress for her. It makes it a much more fun experience for the bride.”
After purchasing the Carmel location from two women who became very close friends, Love was loved and guided by them toward the position she is in today. As a boss, Love praises and admires the associates who work at TWS. “I have girls on my team who love the way that I do,” she says. The bridal team at TWS puts their hearts and souls into every single bride, to make her the priority while she is in the dressing rooms. Nothing else matters but their bride.
In addition to an amazing team, Love also gives credit to research. Data research, market research, tracking trends, and 10 years of experience are all factors in what makes TWS a premiere shop for all brides. As a result of the information gathered, Love has compiled a selection of gowns so the bride doesn’t have to shop anywhere else.
The ease of the process, the knowledge of the staff, and the vast number of dresses to choose from allow brides to find everything they could ever want at TWS. Shopping with TWS only requires two appointments – one to find the dress and one to pick up the dress four to six months later.
Depending on the location, TWS could have up to 36 brides shopping in the store in a single day. Appointments are booked months in advance. After dreaming about this for years, the numbers are surreal to Love. “It’s so fun,” she says. “We want to touch the lives of as many brides as we can, to give them that feeling of, ‘You belong here.’”
So why should you include them in your wedding plans? Love and her teams in Carmel, Greenwood and Louisville are providing a place of belonging, a place of healing, and a place that gives women a feeling of self-worth and self-love. Ultimately the team credits all the success of the business to two simple words – be nice. The respect, love and kindness that the team members show each of their brides, and the lives they are able to touch, drives their passion for this work.
Visit Love and her team at The Wedding Studio in any of their three locations. The Wedding Loft is their sample bridal boutique located in Greenwood. To schedule an appointment, visit theweddingstudios.net. For beautiful gown inspiration and a peek into TWS, follow them on Instagram, Facebook or Pinterest.