Reggie’s Motorworks

Writer  /  Seth Johnson
Photographer  /  Brian Brosmer

Upon walking into Reggie’s Motorworks, customers will notice one thing in particular.

“The first comment out of new clients’ mouths is, ‘Wow, I can’t believe how clean this place is,’” says founder Reggie Stewart. “The actual workspace is all bright white with bright gray epoxy floors that are kept immaculately clean. I’ve had people tell me that we are the cleanest shop in town.”

Located at 1362 S. 10th Street in Noblesville, Reggie’s Motorworks specializes in servicing European automobiles, including BMWs, Mercedes-Benz, Audi, Volkswagen, Porsche and more. In addition to upholding the highest standards in European auto repair and maintenance, Reggie’s Motorworks also prides itself in providing customers with a warm and welcoming environment, encouraging them to chat with the team like they would a friend.

Founded in 2006, Reggie’s Motorworks has a very humble beginning, explains Stewart.

“I started buying derelict BMWs and selling the parts on eBay,” he says. “I was in a frozen pole barn in Lawrence in February with no heating and no plumbing when I started.”

After moving the business to Westfield for a few years, Stewart eventually landed on his current location in Noblesville, where he now employs an expanded team of automotive technicians.

“It’s easy to find somebody who wants to work on cars — it’s hard to find somebody who has the experience and education to work on cars,” Stewart says of his employee standards. “Right now, I hire people that have typically worked in a big dealership, and they’ve gotten really good training but the culture in which they have lived just maybe doesn’t fit their personality type. So I welcome them into a smaller, more family-oriented culture and pay them very well.”

In addition to top-notch technicians and a clean, laid-back environment, Reggie’s Motorworks also ensures an innovative customer experience.

“We were fairly early adopters in the concept of what’s termed as digital vehicle inspections,” Stewart says. “When you take your car anywhere and you get the little green/yellow/red piece of paper that tells you what’s good and what’s bad, we do that electronically and take pictures to educate you.”

This digital setup allows Reggie’s Motorworks to make completely contact-free repairs in the midst of the COVID-19 pandemic.

“From drop-off to pick-up, we do a lot of things where we never see the client at this point,” Stewart says. “We still value the personal relationship, but we meet the client where they’re comfortable.”

Reggie’s Motorworks is located at 1362 S 10th Street in Noblesville. To learn more about Reggie’s Motorworks and its services, be sure to visit ReggiesMotorworks.com or call them at 317-773-0074.